Maruti unveils Nano rivalMaruti Suzuki India plans to take on Tata's Nano with its own low-price car
Apnaloan.com Research Bureau
17 Jun 2008
Maruti Suzuki India plans to take on Tata's Nano with its own low-price car.
Maruti will protect its entry-level consumer base from the Nano, whose lowest variant is likely to cost Rs. 1 lakh in some places and about Rs 1.26 lakh in some others. The higher variants may cost Rs. 1.5 lakh or more.
Maruti plans to counter it with a stripped-down version of the Maruti 800, its best-selling car so far. The stripped-down car will cost Rs. 1.2-1.5 lakh (ex-showroom, New Delhi) making it about Rs. 75,000 cheaper than the existing price.