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ICICI Bank and American Express launched new credit cards

ICICI Bank and American Express launched new credit cards

Apnaloan.com Research Bureau

11 Apr 2008

ICICI Bank and American Express have launched the "ICICI Bank Ascent American Express"

The card offers exciting reward points i.e. on every Rs. 100 spends it offers 3 to 6 reward points. Both the banks have tied up with Taj Hotels Resorts and Palaces, Yatra.com, Provogue and Jet Airways to offer special services to card members.

ICICI Bank is also launching ICICI Bank Business Ascent American Express card. The card is specially launched keeping in mind the needs of professionals or entrepreneurs. 

The ICICI Bank Business Ascent American Express card offers benefits especially for entrepreneurs which  has features of savings on business related expenses. The fee structure for both the cards is Rs. 7000 and Rs. 8000 respectively.

As reported by the Business Line the head of ICICI card group Mr Sachin Khandelwal said "Our target audience is professionals in the age group of 28-40 who reside in the top 8 cities, travel a lot and earn over Rs 5 lakh a year,"

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