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Aviva Life Insurance Company India Limited

Aviva Life Insurance Company India Limited is a UK-based insurance company established in 1696. At present, it has about 359 billion pounds of assets under management. Aviva operates in over 27 countries with a customer base of over 40 million.

Operating in India since 1834 with Dabur India Limited, it also became the first foreign insurance company in India to establish its representative office in 1995. Aviva holds the minority 26 per cent stake in the joint venture.

Aviva was also the first to come up with the concept of bancassurance in India, having tie-ups with ABN Amro Bank, The Lakshmi Vilas Bank Ltd., Punjab & Sind Bank, IndusInd Bank, co-operative banks, and regional rural banks.

Aviva offers unit-linked and unitized with-profit insurance plans such as whole life, endowment, child policy, single premium, pension, term, fixed term protection, health insurance, and tax-saving investment plans.


4 Insurance product available
Endowment Insurance
  • Protection tool with savings option
  • Sum assured plus bonus accrued paid in the event of death of the insured or at maturity
  • With-profits plan that participates in the profits of insurer's life insurance business
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    Term Insurance
    • Pure risk cover plan with no survival benefit
    • Protection tool against the uncertainties of life
    • Cheapest life insurance product
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    • Provides for stable income in post-work life
    • Helps policy holder to remain financially independent post-retirement
    • Tool for systematic retirement planning
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    ULIP Insurance
  • Protection tool with an investment option attached
  • Policy holder can choose from funds such as equity, debt, bonds, or a combination
  • Insurers offer partial withdrawals options
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    44.58 Lakh satisfied customers till Oct 2020
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