Life Insurance Corporation of India (LIC) will select some of their best performing agents to be designated as 'Chief Life Insurance Advisors'. They will be responsible for recruiting at least agents under them.

The Chief Life Insurance Advisors will be on a contractual base for a period of five years and incentives on a variable basis. Freshers will undergo trainings and will be working under their specific Chief Life Insurance Advisors.

LIC plans to recruit one lakh more agents by this year, the present force is 12 lakh agents. LIC needs to be competent enough to face the private players as they are doubling their force to increasing their business