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Mahindra to expand Logan dealer network

Mahindra plans to expand dealership networks for Logan

Apnaloan.com Research Bureau

25 Apr 2008

With increasing number of Logans already on the roads, Mahindra-Renault plans to extend the dealership network with newer versions and more sales conversions through customer recommendations.

As reported by Financial Express, Nalin Mehta, chief operating officer, Mahindra-Renault said, "Customer recommendations are the biggest source of sales for us and we plan to increase these conversions." Recent visits to dealers show that more than 50% of the sale conversions are coming through referrals from satisfied customers and growing every day.

The CNG and LPG versions of Logan will be launched in the next two months. The new versions will cost Rs. 45,000- Rs. 50,000 more, compared to a petrol version.

Mahindra-Renault now has 94 dealers spread across 75 cities in the country and plans to further its presence to another 72 towns in 9 months time.

While the company wants to strengthen its presence domestically, it also plans to export Logan to Markets including Nepal, Bhutan, Mauritius, South Africa, among others.